Novum Initium

I have always been enamored with becoming an entrepreneur.

Don’t know where it comes from but I guess it started with a deep love for reading, which led me to devour all books at home and then at my grandpa’s place first and then getting out and buying whatever books are sold at the local magazine stand. The latter of these were usually magazines about businesses.

I wanted to become an entrepreneur no matter what.

I think it was partly a disdain for authority figures like my teachers because I was bad at them, partly a love for money because I didn’t have any worth talking about, or maybe it was because I just didn’t want to work a 9 to 5. I think it could also be because I want to do things at my own pace and in my own time.

I started my first business right at the end of my college. It was an internet browsing center which promptly folded because of a mismatch between what we were earning, what we thought we would earn and what we should be earning.

I had two misfires when I planned to start but didn’t even start - lack of money, lack of will, planning or any and all of those things that stops people from starting something. It was also a tremendous lack of gumption, drive and a little bit of cowardice.

I, along with a partner, started Syren Cloud which started out as a software services company and luckily it started out profitable. We’ve had multiple ideas of what specialization to choose but landed on data engineering first before landing on supply chain as a speciality which led to a breakthrough. The fact that the narrower our offering the better our recognition and acceptability out there is not an eye-opener. The real eye opener is how much more focused the org can become. Not what I fully expected.

I am still involved there with lesser day to day work.

I now start allymatter.com which scratches my own itch in multiple ways. I get to start something from nothing. I get to build a product which I think is needed for many other companies out there who have go through the same path and growing pains that Syren has gone through. More importantly it enables the people and organizations who use the eventual tool to build better businesses.

Hopefully documenting this might help others and hopefully others who have gone through this will reach out, and just maybe provide advice as well.

Welcome.